INSIGHTS

FEATURED

Grow revenue with digital segmentation analysis

Digitize Your Segmentation Analysis in 4 Easy Steps

June 1, 2021

It has been a heck of a year. And you cannot help but wonder what...

WINNING THE GAME THROUGH DIGITAL TRANSFORMATION

Embrace the digital realm to access new data, engage with more customers, and close more deals.

Account Segmentation

Digitize Your Segmentation Analysis in 4 Easy Steps

June 1, 2021

It has been a heck of a year. And you cannot help but wonder what...

Sales Territory Design

Best and Worst Methods to Use for Sales Territory Design

May 4, 2021

According to Harvard Business Review, “Research shows that optimizing sales territory design can increase sales...

New Market Entry

How to Grind Out the New Market Entry

April 27, 2021

How often do you retreat from a market when the grind is steeper than expected?...

100 Day Plan

Scaling the Lower-Midmarket Portco with a 100-Day Plan

April 20, 2021

Sales and marketing excellence consulting is moving down market. Private Equity is forced to find...

Account Segmentation

Why Account Segmentation is More Valuable than TAM

April 13, 2021

Total Available Market (TAM) references the revenue opportunity for a particular product, service, or sector....

Profitable Exit

Planning A Profitable Exit: 3 Key Issues to Address First

April 6, 2021

Conventional knowledge dictates that PE firms make investments with a time horizon of 5-7 years....

Sales Territory Design

Increase Revenue by 7% with Sales Territory Design

March 30, 2021

Harvard Business Review says sales territory design increases revenue by 2-7%, without any changes to...

Planning A Profitable Exit: 3 Key Issues to Address First

Conventional knowledge dictates that PE firms make investments with a time horizon of 5-7 years....

NEW FROM CORTADO GROUP

Account Segmentation

Digitize Your Segmentation Analysis in 4 Easy Steps

June 1, 2021

It has been a heck of a year. And you cannot help but wonder what...

Sales Territory Design

Best and Worst Methods to Use for Sales Territory Design

May 4, 2021

According to Harvard Business Review, “Research shows that optimizing sales territory design can increase sales...

New Market Entry

How to Grind Out the New Market Entry

April 27, 2021

How often do you retreat from a market when the grind is steeper than expected?...

100 Day Plan

Scaling the Lower-Midmarket Portco with a 100-Day Plan

April 20, 2021

Sales and marketing excellence consulting is moving down market. Private Equity is forced to find...